wanted: start-up specialist
- must have experience starting companies
- must have actually started several companies
- must have initiative
- must be familiar with royalty financing (as opposed to debt financing or equity financing)
compensation by profit sharing
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wanted: super-salesperson
- must have history of overachievement
- must know of publishing phenomena
(World Almanac, Guinness, Valley of the Dolls, Gone With The Wind, Harry Potter)
- must know, or know of, the publishers of those phenomena and their sales strategy and tactics
compensation by straight commission on a sliding scale: the greater the volume, the greater the percentage (stock option possible)